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Recent Articles

  • ๐Ÿ“ˆ Expert Insights

    Experts Predict Strong Year for Digital Offers

    COUPON OFFICIALS expect continued growth in usage of digital offers in 2024 at the expense of paper coupons. Meanwhile, coupon fraud will continue to roil...
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    Tue, 2 Jan 2024
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  • ๐Ÿ“ˆ International

    Global Food and Drink Trends for 2024 Revealed

    THREE KEY TRENDS that will shape global food and drink industries in 2024 and the years ahead have been announced by Mintel, which provides information...
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    Tue, 2 Jan 2024
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  • Retail media may be huge, but coverage is uneven
    ๐Ÿ“ˆ Retail Media

    Mind the Gaps in Retail Media: Watchouts for Brands

    JUST WHEN you thought the retail media conversation couldnโ€™t get any hotter, we hear high profile executives from the largest Retail Media Networks (RMNs) and...
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    Tue, 2 Jan 2024
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  • ๐ŸŽจ Product Innovation

    New Weight-Loss Drugs Shake Up the Snack Food Business

    IT IS POSSIBLE that no single individual wields more influence in American popular culture than Oprah Winfrey. In everything from books to politics to weight...
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    Tue, 2 Jan 2024
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  • ๐Ÿ“ˆ CPG Viewpoints

    How to Accelerate ROI from a Walmart Luminate Investment

    EVERT WEEK, Walmart suppliers receive a comprehensive view into how their products are performing among the chainโ€™s 140 million households. The data is from Walmart...
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    Tue, 2 Jan 2024
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  • ๐Ÿ“ˆ Coupons

    The Power of Printed Circulars

    IN THE AGE of digital marketing, print circulars may seem like an outdated promotional tool. However, recent studies show that consumers still rely on printed...
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    Tue, 6 Feb 2024
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  • ๐Ÿ’ก Tech Innovation

    Consumers Express Interest in AI-Driven Shopping

    THE EXPERIENCE of shoppers and their expectation for new technology is a mixed bag, according to a major study of 20,000 consumers across 26 countries...
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    Tue, 6 Feb 2024
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  • Store image with text overlay
    ๐Ÿ“ˆ Expert Insights

    Your Plan Got Faster. Your Shelf Did Not.

    RESEARCHERS at the University of Texas and Harvard Business School studied 46 million worker shifts across 500 grocery stores. They found that store managers override...
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    Tue, 18 Aug 2026
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    AI hero graphic provided by Blue Ridge Partners
    ๐Ÿ“ˆ Expert Insights

    Why CPG's Biggest AI Returns Are Going Untapped

    MOST CONSUMER-PACKAGED GOODS companies now have an AI pilot running somewhere in the commercial organization. The harder question isn't whether to invest. It's whether the...
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    Tue, 18 Aug 2026
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    Coming soon to CPGMatters - tech innovation for CPG
    ๐Ÿ’ก Tenser's Tirade

    How Far Should You Trust Your Next Tech Innovation? This Knowledge Framework Can Help

    BRAND MARKETERS rely on information technology in nearly every planning, decision making and execution function. Data is gathered. Answers are pursued. Plans are conceived. Actions...
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    Tue, 18 Aug 2026
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    Intelligent supply chains are part of brands' future
    ๐Ÿ“ˆ Expert Insights

    Your Brandโ€™s Next Supply Chain Will Think, Learn, and Decide

    SUPPLY CHAIN EXCELLENCE has been defined for decades by physical scale. Competitive advantage was driven by larger distribution networks, lower transportation costs, greater manufacturing capacity,...
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    Sun, 9 Aug 2026
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    Bad actors may use AI poisoning to harm brand reputation
    ๐Ÿ’ก Tech Innovation

    The Antidote to AI Poisoning: Implications for Brands and Retailers

    FOR CONSUMER GOODS COMPANIES, AI poisoning represents far more than another digital marketing concern. It introduces the prospect that AI-generated recommendations may be influenced by...
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    Wed, 5 Aug 2026
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    Entry to the 2026 Fancy Foods Show in New York
    ๐ŸŽจ Product Innovation

    Sense Maxxing at the Fancy Food Show โ€“ A Rush of Emerging Trends

    FROM EXPERIENCE I knew the Summer Fancy Food Show would be an overwhelming scene. The event filled nearly the entire Javits Center in Manhattan with...
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    Wed, 5 Aug 2026
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  • Swatch Royal Pop brand imagery
    ๐ŸŽ™๏ธ Commentary

    How Much Brand Frenzy is Enough for Swatch?

    THE MEDIA STORM surrounding last weekโ€™s introduction of Swatchโ€™s Bioceramic Royal Pop Collection has consumer brands looking on with wonder (and perhaps envy). The brightly-colored...
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    Thu, 21 May 2026
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  • The ลธnsect Bankruptcy: A Shift, Not a Shutdown
    ๐ŸŽจ Product Innovation

    Insect Protein Ingredients are Bugging More than Our Pets

    IN THE HIGH-STAKES WORLD of consumer packaged goods, the โ€œSupply Chain Paradoxโ€ is nowhere more visible than in the pet food aisle. As of early...
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    Wed, 29 Apr 2026
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  • Supply chain distruption requires a retooled approach
    ๐Ÿ“ˆ Expert Insights

    Retool Your Global Supply Chain for an Era of Disruption

    THE GLOBAL SUPPLY CHAIN for Consumer Packaged Goods is operating under unprecedented strain. While acute geopolitical eventsโ€”such as the ongoing conflict in the Middle East...
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    Wed, 6 May 2026
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  • ๐ŸŽ™๏ธ Commentary

    A Look Ahead at the Coupon Industry in 2026

    WE ARE ABOUT TO EMBARK on a New Year which always brings many changes in various areas such as personal and business as well as...
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    Wed, 17 Dec 2025
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  • The next wave of laundry products packs far less water
    ๐Ÿ“Š Market Analysis

    Aisle Disruption: Tech and Regulation are Remaking the Laundry Category

    FOR LAUNDRY PRODUCT GIANTS like Unilever and Procter & Gamble, plastic jugs are giving way to less bulky product forms designed for optimum performance in...
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    Tue, 30 Jun 2026
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  • ๐ŸŽจ Product Innovation

    Sargento Thrives on Innovation

    SARGENTO FOODS doesnโ€™t literally make much cheese, like in vats โ€” but it does practically everything else with cheese. The $1.8-billion brand has sealed, sliced,...
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    Wed, 7 Feb 2024
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  • ๐Ÿ“ˆ Coupons

    Securing The Future with eSettlement Best Practices

    THE INDUSTRY'S WISH LIST includes cutting costs, enhancing cash flow, reducing fraud and eliminating paperwork. Manufacturers and retailers hope to benefit from the promise of...
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    Tue, 6 May 2025
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