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Recent Articles

  • ๐Ÿ“ˆ Expert Insights

    How Predictive Planning Gives CPG Brands an Edge

    ON THE LAST FRIDAY in February, grocery planning went quiet. Shopping habits tend to follow predictable rhythms โ€“ week in and week out, people add...
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    Tue, 4 Mar 2025
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  • ๐Ÿ“Š Market Analysis

    Good News Despite Inflation Fears from Trade Wars

    FEBRURY WHOLESALE PRICES were flat (versus January) bringing relief to consumers on inflation. However, the recent tariff wars are a major concern that prices may...
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    Wed, 5 Mar 2025
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  • ๐Ÿ“ˆ International

    Global Snack Sales Are on a Roll

    GLOBAL SNACK SALES ย hit $680 billion in 2024, up 3.7% from 2023 in constant value prices. According to Euromonitor Internationalโ€™s World Market for Snacks 2024...
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    Wed, 2 Apr 2025
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  • ๐ŸŒฑ Sustainability

    How Brands Can Help Save the Planet

    A GROWING NUMBER number of global consumers believe time is running out to save the planet from serious damage to the environment โ€” but brands...
    Read more →
    Wed, 2 Apr 2025
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  • ๐Ÿ“ˆ Consumer Trends

    Can Food Choices Make Americans Healthy Again?

    NEW RESEARCH from the International Food Information Council (IFIC) sheds light on how Americans prioritize healthy eating and perceive food as medicine. Released in March,...
    Read more →
    Wed, 2 Apr 2025
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  • Negotiation table for shopper media
    ๐Ÿ“ˆ Retail Media

    More Retail Media Options Available for CPG Brands

    THE RETAIL MEDIA NETWORK FRENZY may be approaching the end of the beginning. Now, the hard work starts. For CPG brands, the story-within-the-story revolves around...
    Read more →
    Thu, 3 Apr 2025
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  • Shoppers view in-store retail media
    ๐Ÿ“ˆ Retail Media

    As Retail Media Evolves, Brands Face Tough Confounds

    AMONG THE MANY CHALLENGES facing CPGs in their efforts to make sense of retail media networks has been a pervasive storytelling bias. On daily basis,...
    Read more →
    Mon, 5 May 2025
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  • Status of EPR legislation in all 50 US States April 2026
    ๐ŸŒฑ Sustainability

    For CPG Brands, EPR Laws Rewrite the Economics of Packaging

    AT FIRST GLANCE, that shampoo bottle or detergent jug may look the same. Still, behind the scenes, consumer brands are increasingly stripping out colored plastics,...
    J
    By jamin Wed, 22 Apr 2026
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    Shopper uses her loyalty card in store and online
    ๐Ÿ“ˆ Expert Insights

    From Checkout Discount to Engagement Engine โ€“ What Grocery Loyalty Means Now for CPG Marketers

    SWIPE YOUR CARD at checkout, receive a discount, repeat. For years, this model has defined how many retail loyalty programs operate. These POS-based systems have...
    Read more →
    Thu, 23 Apr 2026
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    Illustration of technology integration in store
    ๐Ÿ“ˆ Expert Insights

    The โ€˜Dullโ€™ Store Stuff: Small Language Models for Retail Sensing are Better for Brands Too

    RETAIL TYPICALLY BREAKS in the boring middle. A late delivery fails to trigger a reorder. A promotion scans wrong for half a day. Search results...
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    Wed, 22 Apr 2026
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    Brand manager strains to balance luxury versus value prices
    ๐Ÿ“Š Market Analysis

    โ€˜Barbell Pricingโ€™ is a Heavy Lift for Brands in a K-Shaped 2026

    SIX YEARS AFTER behavioral economist Peter Atwater coined the term โ€œK-shaped economy,โ€ the metaphor has become the defining structural reality for the CPG industry. The...
    Read more →
    Mon, 23 Mar 2026
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    Protein enriched food products
    ๐ŸŽจ Product Innovation

    Protein as โ€˜Platformโ€™: Why CPGโ€™s Hottest Ingredient Has Staying Power

    A RECENT TRIP THROUGH THE AISLES at Wegmans underscored a broader shift reshaping center store and perimeter alike. A large Chobani display promoted an offering...
    Read more →
    Mon, 23 Mar 2026
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    Shopping in a food store with beacons
    ๐Ÿ›’ E-Commerce

    A Look Back at Beacons: How a Promising In-Store Marketing Tool Got Lost in the Aisle

    BRAND MARKETERSโ€™ DESIRE TO KNOW exactly how shoppers interact with their products on the physical shelf greatly intensified with the spread of digital retailing.ย  The...
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    Mon, 23 Mar 2026
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    • View more articles
    ๐Ÿšจ CPG ALERT, Sponsored by Vistex

    Consumer products teams can reconcile year-end trade spend with confidence by accurately calculating liabilities, aligning accruals to real promotion activity, and analyzing spend variances. That accounting precision does more than close the books: it builds intelligence for a faster, stronger start to 2026.

    Teams that rely on historical averages miss promotion-level detail, leading to over- or under-accruals that distort liabilities and margin visibility.

    With purpose-built tools and proven practices, leading CPG organizations achieve tighter reconciliation across Finance, Sales, and Customer teams. The result: fewer blind spots, better forecast accuracy, and a clear view of financial exposure before year-end close.

    Learn how to turn year-end data into insights that protect margins and drive profitable growth.

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    You may also be interested in

  • Status of EPR legislation in all 50 US States April 2026
    ๐ŸŒฑ Sustainability

    For CPG Brands, EPR Laws Rewrite the Economics of Packaging

    AT FIRST GLANCE, that shampoo bottle or detergent jug may look the same. Still, behind the scenes, consumer brands are increasingly stripping out colored plastics,...
    J
    By jamin Wed, 22 Apr 2026
    X f in @
  • ๐Ÿ“ˆ Expert Insights

    Fight Against Ecommerce Fraud

    ECOMMERCE FRAUD is climbing fast, and consumer packaged goods (CPG) brands are feeling the pressure. Global losses were set to reach $44 billion in 2024,...
    Read more →
    Tue, 6 May 2025
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  • ๐Ÿ“Š Market Analysis

    2026 International Global Consumer Predictions

    WHERE ARE GLOBAL CONSUMERS HEADED from 2026 to 2030 and beyond? Mintel, provider of global market intelligence, predicts reinvention at any age, peopleโ€™s need for...
    Read more →
    Wed, 11 Feb 2026
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  • Protein enriched food products
    ๐ŸŽจ Product Innovation

    Protein as โ€˜Platformโ€™: Why CPGโ€™s Hottest Ingredient Has Staying Power

    A RECENT TRIP THROUGH THE AISLES at Wegmans underscored a broader shift reshaping center store and perimeter alike. A large Chobani display promoted an offering...
    Read more →
    Mon, 23 Mar 2026
    X f in @
  • ๐Ÿ“ˆ Expert Insights

    Space Planning with Behavioral Shopper Insights

    IN TODAY'S HYPER-COMPETITIVE retail landscape, every square inch of shelf space matters more than ever. But how do you prove that your space planning decisions...
    Read more →
    Wed, 11 Feb 2026
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  • ๐ŸŽ™๏ธ Commentary

    A Look Ahead at the Coupon Industry in 2026

    WE ARE ABOUT TO EMBARK on a New Year which always brings many changes in various areas such as personal and business as well as...
    Read more →
    Wed, 17 Dec 2025
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  • Groceryshop panel 2025
    ๐Ÿ“ˆ Retail Media

    Unified Shopper Engagement is Coming. Are Brands Ready?

    CALL IT UNIFIED SHOPPER ENGAGEMENT. Once-sharp dividing lines that have separated trade marketing from personalized offers from retail media are blurring, as trading partners pursue...
    Read more →
    Wed, 12 Nov 2025
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