FOR CONSUMER GOODS COMPANIES, AI poisoning represents far more than another digital marketing concern. It introduces the prospect that AI-generated recommendations may be influenced by...
FROM EXPERIENCE I knew the Summer Fancy Food Show would be an overwhelming scene. The event filled nearly the entire Javits Center in Manhattan with...
WE HEAR ALOT about the potential of Artificial Intelligence to impact Category Management and Space Planning and we anticipate how emerging tools and processes will...
THEIR PRODUCT LAUNCH was performing right on plan. A dairy manufacturer had invested heavily in a new premium Greek yogurt range. Distribution was expanding, retail...
PRODUCT INNOVATION has been the principal fuel for growth in the consumer-packaged goods industry over the past 50 years.Β Manufacturers introduced new brands, formulations, flavors,...
WHAT LOOKS TO MOST brand-side executives like a routine operations issue has become a key threat to the retailer-brand collaboration. IHL Group studied major U.S....
