2017 ADVERTISING SPECS & RATES
WHY SHOULD YOU SUBSCRIBE TO CPGmatters?
  • You'll be notified when new stories are published
  • You'll get a password to access our Archives of previously-published stories
  • You'll receive special reports targeted to your special area(s) of interest
  • It's FREE and it's EASY -- just click here to sign up now
Monthly Rate (includes two issues per month)
All ads include a free hot-link to advertiser's website


Ad Type    Specs              Home Page                  Other Pages
                                                                   
Banner (at top of page)550x90$975$700
Large Rectangle 250x300      $875$600                  
Other sizes may be accommodated.  Contact us for details.


Frequency Discounts

  3 months (6 issues) within 12 month period = 10% discount on total ad/marketing package
  6 months (12 issues) within 12 month period = 15% discount on total ad/marketing package
12 months (24 issues) within 12 month period = 20% discount on total ad/marketing package
12 months with multiple ads (48 total insertions) within 12 month period = 30% discount on total ad/marketing package


Format

Ads should be 72 dpi and formatted as an html, .gif, .jpg, .jpeg or .swf (flash) file. If sending a flash file, the hotlink to your website must be embedded into the artwork.  Banners for the email advisories can only be accepted in .gif or .jpg format.

Materials are due to us by the 25th of the month preceding month of issue.

Send artwork or inquiries to Linda@CPGmatters.com or call Linda Winick at 216-534-9933.


ADDITIONAL MARKETING OPPORTUNITIES

CPG ALERTS    $900 per month (two consecutive issues) or $500 for a single issue
Bold-faced notice placed on the Home Page of CPGmatters as well as within the bi-monthly Email Advisory that is sent to CPGmatters' 17,000 subscribers to advise them of the publication of a new issue. Use CPG ALERTS to let CPG executives know about your upcoming event, webinar, white paper availability, speaking appearance, etc. ALERT may include one or two Hot-links to your website or registration page.

Exclusive Sponsorship of Bi-Monthly Email Advisories   $1,000 per month (two issues)
Your banner ad appears atop both monthly mailings -- and is guaranteed to be the only display ad in the email.

CPG Webcast Sponsorship    $1,800  
A CPG WEBCAST (aka “podcast”) is a 5-10 minute audio recording that allows businesses to spotlight their expertise through an interactive exchange with CPGmatters Editor-in-Chief John Karolefski. The interview-style recording is accompanied by a short descriptive paragraph and posted on the Home Page of CPGmatters for a full month. If desired, printed transcripts of the Webcast may be offered to readers at no additional charge. Price is all inclusive, covering script writing, recording and production of the WEBCAST plus archiving on the CPGmatters website for six months after the original posting.

CPG Solutions Advertorial    $1,750 
CPG SOLUTIONS offers companies a unique and innovative way to reach prospects. To achieve maximum visibility, these stories are placed on the Home Page of CPGmatters along with the top stories of the issue. Content can vary from clearly-written descriptions of your product or service to commentary which expresses your viewpoint of some aspect of the CPG industry. Price includes writing assistance, inclusion of a single visual element (picture, logo, chart, etc.), and a PDF of the article for reprint and/or website posting purposes.

Webinars      $6,500                    
An exciting method of reaching your prospects and customers in real time, CPG WEBINARS are live, interactive 45-60 minute events involving both audio and visual presentations by one to three speakers from your company. CPGmatters takes care of all the details, from hosting and moderating the event, to participant invitation and registration, to presentation consultation. Also included in the price is heavy promotion to appropriate sectors of the CPGmatters readership of over 17,000 industry executives, through on-line ezine ads, ALERTS, and targeted direct mail solicitations.
    

REPRINTS

All articles from CPGmatters are copyrighted.  We do offer quality reprints printed in full color on glossy, heavy weight stock. 
Prices quoted includes shipping.  Current CPGmatters advertisers receive at 50% discount.

Quantity  One-SidedTwo-Sided

100$150$200
250$240$320
500$450$600
750$650$865
1000            $800$1050

If desired, we can also supply you with a PDF of the article which you can use to create your own reprints. The charge for creating this PDF is $300.


Payment Terms

Net 30 days, non-commissionable.  

Send payment to:
CPGmatters
P.O. Box 470882
Cleveland, OH 44147-0882


More Information

Call Linda Winick at 216-534-9933 or email her at Linda@CPGmatters.com.