Our Mid-May Issue is proud to feature the following stories:
DIGITAL SOLUTIONS: Millenials Targeted Digitally as Campbell's Aims to Boost Brand Relevance
CATEGORY MANAGEMENT:P&G Scores with Incremental Sales in Home Improvement Channel
COUPONS:Will Ending Its Double Coupon Program Hurt Kroger?
INTERNATIONAL:Innovative Products in SPotlight at SIAL Canada Food Show
CPG WEBCAST:Loyalty Programs Don't Treat Heavy Buyers as Special
PRIVATE BRANDS:Shoppers Cling to Private Label as Brand Loyalty Declines: Deloitte
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