Our early September Issue is proud to feature the following stories:
DIGITAL SOLUTIONS: Hershey Ramps Up Online/Offline Touchpoints to Engage Shoppers
IN-STORE MARKETING:Coca-Cola Targets Front-End for Brand Exposure, Sales
PRODUCTS & SOLUTIONS:E. & J. Gallo, Coca-Cola Awarded for Innovation
COUPONS:New Insights into the Millennials' Attitude about Discounts
PRIVATE BRANDS:Store Brand Savings Could Be Boon for New Parents
CPG SOLUTIONS:Scenario Planning Key to Annual Planning Process
RETAIL TRENDS:Multi-Channel Marketing Campaigns Still Not a Reality
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